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Legacy support systems were built for a different era of gaming, when updates were rare, feedback came through emails, and “player support” meant waiting days

Gone are the days when you want to debate the importance of having a self-service channel. Self-service is inevitable now.  A recent report shows that

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Data democratization is the practice of ungating access to data within an organization and empowering even those with no technical know-how to easily use it

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In our digital-first world, we’ve become accustomed to instant gratification. For brands, this means providing solutions and answers to customers’ questions in a near-instant. Take

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Consumers increasingly prefer to solve their own problems whenever possible. Brands like Starbucks, Lyft, Uber, Fandango, and Airbnb that allow self-service within apps have trained

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Routing customers to the right agent is important for both the brand and the customer: it ensures that customers don’t have to be transferred from

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Chatbots today should not be conflated with chatbots of the past: the technology is more advanced and the customer experience is likewise enhanced. Historically, the

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Much of our daily communication is asynchronous: we send an email in the morning and receive a reply at noon; we respond to a group

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A robust knowledge base has many benefits. It empowers your customers to self-serve, increasing ticket deflection in the process. It educates your customers so that

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